The digital advertising terrain is constantly adapting, presenting both opportunities and threats. One of the most critical challenges facing advertisers today is ad fraud, a pervasive concern that can waste advertising budgets and erode brand image. To combat this growing danger, it's essential to investigate the various types of ad fraud, their m

Banner ads are a prevalent type of online advertising that appear on websites. They come in various formats, from small rectangular elements to larger, full-width banners that dominate the page. These visuals aim to capture users' interest and promote products, services, or brands. Traditionally, banner ads are static images However, recent trends